In English

• DaneAge is a direct membership organization, founded in 1986
  
  
• DaneAge has a membership of 550.000 (the Danish population is 5.4 million people)
  
  
• 27 % of all Danes aged 50+ are members of DaneAge
  
  
• Membership is open for all adults (age 18+) 
  
  
• DaneAge is a not-for-profit NGO
  
  
• DaneAge is independent and neutral in regard to party politics, religion, and ethnic origins
  
  
• DaneAge has 217 local chapters/committees across Denmark
  
  
• DaneAge has 10,000 volunteers working in the local chapters, doing voluntary social work, carrying out local membership activities, doing local lobbying, etc. 
  
  
• DaneAge has a secretariat with a staff of 100
  
  
• DaneAge is the first charter member of AARP Global Network, the pre-eminent international network of organizations serving the needs of the mature population in countries around the world, www.aarpglobalnetwork.org  

The mission of DaneAge is to support a person’s right to create an active and meaningful life on their own terms, and actively be able to participate in society, regardless of age.

• Serious and believable advocacy through an on-going dialogue with government, local governments and the private sector, in order to promote a society without age barriers and ageism. Hence, our goals are:
  
  - adequate pension incomes for retired persons
  - a health care system without age discrimination
  - sufficient and high quality home help for citizens in need of this
  - flexible homes and multi-generational local communities
  - a labour market appreciating and utilizing the skills and resources of mature persons
  
  
• Providing knowledge and information to the public on the diversity of ageing
  - six annual issues of a magazine with a readership of 735,000 (read by 50 % of all Danes aged 60+; in the top three of all Danish magazines)
  - information, views and policy recommendations on our website, www.aeldresagen.dk
  - daily contact with media (newspapers, TV, radio)
  
  
• Providing assistance, support and counselling for those who need or want it
  - 5,500 volunteers engaged in social-humanitarian work, strengthening the networks of older people living alone, escorting them to hospitals, etc.
  - counselling service, providing counsel within legal, social, financial and health matters; this service is free-of-charge, confidential and impartial
  
  
• Providing knowledge, tools and education to help people make informed decisions that ensure a life on their own terms  (pension plans, housing arrangement, late career, etc.)
  - an annually updated handbook with facts and advise on legal, social, financial and health matters
  - courses for employees aged 50+, to assist them decide on career and/or retirement
  
  
• Meeting places, activities, networking for people wanting to meet others, to experience or be entertained, or to learn
  - our local chapters organize 50,000 membership activities every year, within areas such as hiking, gymnastics, Nordic walking, petanque, the Internet, language courses, card games, dance classes, etc.
  - our website www.aeldresagen.dk offers the opportunity for creating communities for people interested in the same subject, such as genealogy and family history  
  
  
• Value-added membership benefits in terms of special discounts on insurance products, bank services, car rentals, opticians; special travel offers, through endorsed providers. We have formed a strategic partnership with a limited number of companies within these fields. They support some of DaneAge’s activities, giving donations, financial or material.

Download the booklet on DaneAge Association
DaneAge Association.pdf